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Tag : publicity

Journalism is now more complex. Here’s why

Andy M Turner 6 October 2014

Understanding how the role of journalists has changed is critical to anyone seeking ‘earned’ media

Sales figures need a lift? Try the balloon trick

Andy M Turner 24 March 2014

When it comes to marketing your business, you could always use balloons to make it stand out and appear attractive to buyers. Then again……….

Do I hire a publicist or a PR consultant?

26 February 2014

Five myths about PR I want to debunk

Andy M Turner 6 November 2013

A few enduring myths about public relations seem to prevail. It’s about time they were killed off for good.

Pitching stories to TV news programmes: 2 minute how-to

Andy M Turner 22 November 2010

So you think you’ve discovered something that would make a good television story to get you or your organisation some . …

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