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	<title>Six Sigma PR Consultancy &#187; journalistic objectivity</title>
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		<title>TSO Consulting Ltd</title>
		<link>http://www.sixsigma-pr.co.uk/2010/04/tso-consulting-ltd/</link>
		<comments>http://www.sixsigma-pr.co.uk/2010/04/tso-consulting-ltd/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 09:01:17 +0000</pubDate>
		<dc:creator>Andy M Turner</dc:creator>
				<category><![CDATA[Endorsements]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[adding value]]></category>
		<category><![CDATA[journalistic objectivity]]></category>
		<category><![CDATA[sector knowledge]]></category>

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		<description><![CDATA[Andy has generated business for us and introduced us to new prospective clients, and was quick to advise us where to avoid spending on projects. Always, Andy has an ear to the ground and is focused on our business needs.&#8221;]]></description>
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<p>We turned to Andy for his reputed mix of journalistic objectivity and sector knowledge. As a small company, we sought a PR professional who would contribute the breadth of experience we required while considering us a valuable client. Had we joined a large agency, we would have languished in the lower ranks of a client portfolio. This approach reaped dividends. While Andy’s company has thrived, he continued to build the relationship with us.</p>
<p>In helping to grow our brand, he brought an astute perspective of what is still described by some as a &#8216;soft&#8217; sector, and combined creative input with shrewd treatment.  Andy has also brought added value. He generated business for us and introduced us to new prospects. He has also been quick to advise us against spending on projects he considered would not work and would be costly. Always, Andy has an ear to the ground and is focused on our business needs. He chivvies us, sometimes chides us but we always know he has our best interests at heart.</p>
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